Archive for March, 2010

Old School Promotions Still Deliver Premium Benefits

March 31, 2010
Old School Promotions Still Deliver Premium Benefits

These days, every brand and their pet logo is leveraging the new world of social media for some type of promotion . From Facebook pages to Twitter Feeds and iPhone apps, countless brands big and small are leaping into the social fray with creative offers designed to engage their constantly connected audiences. But, what...

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Can I earn my subscription by viewing ads?

March 15, 2010

It could be just around the corner. Like maybe next month or so. My subscription to Fortune Magazine could be delivered electronically. (I’d link to it, but it’s a subscription-only site!) And no, I’m not just talking about their website, but a bona fide magazine with ads and all, right on Steve Jobs’ latest...

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Dude, Where’s the Love?

March 10, 2010

I’m tired. Of life? No … I’m tired of marketers’ and researchers’ ploys to convince me and my clients that Social Media only applies to white female moms with HHI of $75K+. This may sound like a ridiculous thing to be fed up with, but hear me out. While the fact that here 300...

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Clients

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